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After 57 years on NBC, Day of Our Lives is officially moving to the streaming platform Peacock for fall 2022. This marks a big change in programming direction for the legacy show that's been a household name for decades and engaging viewers since it first aired in 1965.
New episodes will be available for streaming daily, as will past seasons, on Peacock.
Some may recall this isn't the franchise's first move toward the NBC-owned streaming service. The Peacock Original spin-off Days of Our Lives: Beyond Salem debuted on the platform in September 2021.
Fortunately, the network already has plans for the highly-coveted time slot. NBC News Daily is set to fill the original Day of Our Lives time slot on NBC. The show is slated to bring national and international breaking news coverage to audiences, hosted by a world-class roster of award-winning journalists.
According to Mark Lazarus, chairman of NBCUniversal Television and Streaming, this move is going to maximize the show's already-massive reach while also freeing up space for new NBC content.
"This programming shift benefits both Peacock and NBC and is reflective of our broader strategy to utilize our portfolio to maximize reach and strengthen engagement with viewers," said Lazarus. "With a large percentage of the Days of Our Lives audience already watching digitally, this move enables us to build the show's loyal fanbase on streaming while simultaneously bolstering the network daytime offering with an urgent, live programming opportunity for partners and consumers."
Days of Our Lives starts streaming on Peacock September 12th.
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