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TODAY
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A look inside America's obsession with sneakers

CLIP12/02/21

TODAY’s Craig Melvin goes to Atlanta to delve into America’s obsession with sneakers and how the rise of their popularity has turned the sneaker business into a growing $80 billion industry. He speaks with rapper and sneaker collector Killer Mike about the community and culture that surrounds the popular shoe.

NRS0 E0 5 minNews and Information Daytime Excerpt
Appearing:Savannah GutherieHoda Kotb
Tags: al roker, entertainment, food, hoda kotb, International News, money, Natalie Morales, Savannah Gutherie, sports, style, today, Today Show, Breaking News, Concerts, domestic news, health, Home, Interviews, Media, Parents, pets, politics, shopping, weather

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