How Meghan Markle And Kate Middleton Generated $2.4 Million In Influencer Value

CLIP11/19/19
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Meghan Markle and Kate Middleton's social media power is no joke! The London Institute of Photography analyzed six fashion-focused Instagram accounts that showcase royal content – including British Vogue, Vanity Fair, Harper's Bazaar and more – and deemed each "like" to be worth 42 cents. Though both duchesses generated impressive numbers and a combined $2.4 million in influencer value, Meghan topped her sister-in-law likely due to her first full year as a royal and high-profile wedding and pregnancy.

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Tags: Access, celebrities, entertainment, Royals, meghan markle, Kate Middleton, Meghan Markle Kate Middleton, Duchess of Cambridge, duchess of sussex, influencers, Royal Family
S2019 E02 minInterviewNews and InformationDaytime
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