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Main About the Show Candidates The Donald Mark Burnett Interviews Photos Where Are They Now? Episode Recaps Weekly Tracker Jennifer C.'s Commentary Troy's Commentary Danny Musical Commentary The Suite Vendor Info Lessons Learned Jennifer C.'s Commentary Troy's Commentary
Episodes: 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | Finale

The next day, some of the candidates from Magna were moving product from Nestlé offices for their event. In an interview, Bren said that he and Danny were working hard, but Michael was just sitting around. Bren continued that Danny used some colorful language and told Michael to get up and help. Michael told Danny that if he yelled at him one more time, he was going to throw Danny out of the window. Bren thought Michael completely overreacted.

On event day, the members of Net Worth were working hard. Chris, Audrey and others handed out flyers and touted the team's big $10,000 giveaway. The team followed through on their patriotic theme of choice. The event was like a giant political rally in Union Square. There was red, white and blue everywhere and Uncle Sam roamed around greeting the public. Of course, there was plenty of coffee being given away. The team even had two actors portraying politicians, who debated the merits of hot versus cold coffee drinks. In fact, the public had a choice as Net Worth gave away hot and cold coffee drinks. The group also generated excitement from their $10,000 giveaway. Angie said her team was passionate about the campaign idea and that's what helped them make their event a success.

At Magna's event, they gave away free iPods throughout the day in order to keep fresh people coming to the event and sampling the coffee. In addition to the giveaway, the event also sported a mime, a guy dressed as a cup of coffee and balloons. In an interview, Danny said that he was giving Michael menial tasks to keep him busy and out of the way. But in his own interview, Michael said he was doing his job well.

After the events, it was time for the results. Trump and the two teams met with the Nescafe executives to hear their final verdict. The executives said that Magna did a good job delivering the message of "premium brand," but they said that there was no big idea that made sense thematically. Then the executives turned to Net Worth and said that not only had the team gotten people to sample the product, but they took it to another level by offering hot and cold coffee options. The executives said that best of all, Net Worth tied the event together with the memorable theme of "choice." The executives declared Net Worth the winner! As their reward, the group went on a helicopter ride and got a rare glimpse of New York City at night as they toasted champagne.

At the suite, the mood was anything but celebratory. Michael pinned the loss squarely on Danny. In an interview he said, "Danny was supposed to be the mastermind behind advertising. And he was the mastermind behind nothing." Danny whispered to Erin that Michael didn't contribute. In an interview, Erin said that Michael sat back on a golden bed of exemption and did nothing. She went so far as to call him "dead weight." The team, minus Michael, got together and agreed to try to get Michael fired, in spite of the exemption he had earned.

With Magna back in the boardroom, Trump asked what went wrong. Danny admitted that the loss was tough, but before talking about it, he said he wanted to discuss something serious. He felt that Michael abused his exemption. Erin agreed and said that Michael should be fired: "He quite possibly did nothing on this task." But Trump said that in business, you have to live by the rules. Trump then turned to Danny's performance as Project Manager. He said that Danny's campaign was flat. In addition, the team gave nearly $50,000 right off the bat to one company. Stephanie complained that the team had no theme to communicate to their event planner. Bren conceded that while Danny was responsible for the loss, Bren would fire Michael for his utter lack of integrity. Michael accused Danny of being totally lost as a leader. Finally, Danny chose to bring Stephanie and Michael back into the boardroom - in spite of Michael's exempt status.

With just his advisors around him, Trump asked for input. Carolyn said that Danny couldn't make decisions. She also felt he made a bad decision by saying he would bring an exempt candidate, Michael, back into the boardroom with him. George agreed with Carolyn. Trump then called the three candidates back in. Michael denied doing badly on the task and he denied slacking off because he had exemption. Trump thought it was a poor display of leadership for Danny to take a vote about whether or not to hire the event planner. Michael said Danny wasn't a great advertising person or a good leader. Stephanie didn't think much of either Danny or Michael. Trump said Michael did a terrible job. But Trump didn't blame Stephanie. He said that she found the event planner - the problem was the team didn't have a good idea for the event. Trump said that both Danny and Michael should be ashamed of themselves. But Trump said that what he hated more than anything else was that Danny chose to bring an exempt candidate back into the boardroom. Trump said that the action showed that Danny either had a lot of imagination or was someone who won't play by the rules. So, Trump pointed and said, "Danny, you're fired."

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