Fashion Star

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Episode Guide

  • High End Appeal/Mass Market Appeal

  • Air Date: 4/3/12
  • TV-PG

The designers present two variations on a look: high-end couture and mass market.

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This week, the buyers have asked the designers to make two pieces for two completely different markets. The first piece must be a high-end look, while the second design will be a low-end version of the first with broad appeal. Earlier in the week, John visited Sarah in the Design Studio. She's hoping to create a structured dress, so John talks about how he creates his different lines, what's high and what's low. Sarah's designer piece has to be a real stand out. In this challenge, she'll have to prove she has the breadth to span the entire spectrum of the market. As it turns out, most of the designers don't see their work as high-end, except of course for Ross. Jessica encourages Orly to focus on what makes a piece look expensive - so she swaps her two styles. Again, both of her pant designs are adjustable. Sarah switches up her looks as well, but that puts her at risk for not finishing on time. It's not long before Sarah's in tears. Orly advises her to switch into what-can-I-get-away-with mode.
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